The Seller-Doer Model: What Executives Need to Know
More than two-thirds of architecture, engineering, and construction (AEC) firms employ the Seller-Doer model, engaging professional staff in business development – even as they balance billable work with sales responsibilities. Yet many firms continually struggle to effectively incorporate this model into their broader business development activities. It doesn’t have to be this way.
Watch Scott Butcher, Director of SN’s Strategic Growth Advisory practice, to learn more about the Seller-Doer model, its challenges, and the next steps to setting your company on the path to seller-doer success.
Over his 25+ year career in the AEC industry, Scott has put his unique combination of deep industry knowledge and marketing and business development expertise to work helping firms drive growth for a more profitable future. This webinar is designed specifically for the executive who wants to elevate business development and see the seller-doer culture thrive at their firm.
During this event, you’ll learn:
- The “why” of seller-doer.
- About the challenges of seller-doer approach and how to overcome them.
- How to position your seller-doers for success.