M&A Success: The People First Factor

Mergers and acquisitions are among the most popular growth strategies in the AE industry. And while the M&A process is relatively common, success isn’t guaranteed. Knowing what elements help determine why one M&A is more successful than another can be a game-changer for your firm.

SN’s M&A experts, Jeff Adams and Brad Wilson, offer a frank discussion on the pitfalls of focusing too much on the transaction and not enough on the human element.

Learn how putting people first can position your merger or acquisition deal for enhanced short and long-term success.

During this webinar, we’ll review:

• Why people are a key aspect of valuation for buyers and sellers.
• The strategies for post-closing retention and engagement.
• How to assess firm culture to determine readiness as a buyer or seller.

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