Smarter Selling: Business Development Tools for the Seller-Doer
The term “seller-doer” tends to send chills down the spines of design and construction professionals everywhere, but lately, it’s a model that’s gaining momentum and acceptance in AEC firms as clients increasingly become more sophisticated. To meet the growing expectations of clients’, including the desire to meet with potential team members early on in the sales conversations, the seller-doer role must continue to evolve and play an influential role within the firm.
Nationally recognized Seller-Doer expert, Scott D. Butcher, FSMPS, CPSM, introduces the most common and successful tools for AEC professionals to generate new business, as well as insight and tips for how to implement those tools to begin selling immediately.
During this event, you’ll:
- Recognize the most effective tools for developing new business.
- Identify the business development tools that they are most comfortable with and begin utilizing them.
- Conduct a business development self-assessment based upon the worksheet provided.